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Digital Marketing - Sales & Lead Manager

Job description The person should know the LEAD GENERATION for a Digital Marketing company. And can handle SEO, and social media for day-to-day work...

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Digital Marketing Sales Tele Executive

Application: If you're a sales-driven individual who thrives in the digital realm and wants to contribute to our clients' success through effective digital marketing solutions...

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Digital Marketing - Sales & Lead Manager

Job Description

The person should know the LEAD GENERATION for a Digital Marketing company and can handle SEO, and social media for day-to-day work.

As a Digital Marketing Manager, your role would involve overseeing and executing various online marketing strategies to promote products, services, or brands using digital channels. Digital marketing is a rapidly evolving field encompassing a wide range of tactics, platforms, and tools. Here’s an overview of what your responsibilities might entail:

  • Strategy Development: Create and implement comprehensive digital marketing strategies aligned with the overall business goals. This includes identifying target audiences, selecting appropriate digital channels, and setting key performance indicators (KPIs) to measure success.
  • Content Creation and Management: Develop engaging and relevant content for various digital channels, such as websites, blogs, social media, email marketing, and more. Content should be tailored to the preferences and behaviors of your target audience.
  • Search Engine Optimization (SEO): Optimize website content to improve its visibility in search engine results. This involves keyword research, on-page optimization, technical SEO, and link-building strategies.
  • Social Media Marketing: Manage and create content for social media platforms like Facebook, Instagram, Twitter, LinkedIn, and others. Develop social media campaigns, engage with followers, and use analytics to refine strategies.
  • Pay-Per-Click (PPC) Advertising: Create and manage online advertising campaigns, such as Google Ads or social media ads. Monitor budgets, target audiences, and ad performance to achieve desired outcomes.
  • Email Marketing: Develop and execute email marketing campaigns to nurture leads, engage customers, and promote products or services. Personalization, segmentation, and A/B testing are essential components of successful email marketing.
  • Analytics and Data Analysis: Regularly monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics. Use data insights to make informed decisions and optimize strategies for better results.
  • Conversion Rate Optimization (CRO): Implement strategies to improve website conversion rates. This could involve optimizing landing pages, testing different CTAs (call-to-actions), and improving the user experience.
  • Marketing Automation: Utilize marketing automation platforms to streamline and personalize customer journeys. Automate tasks like lead nurturing, email sequences, and customer segmentation.
  • Influencer and Affiliate Marketing: Collaborate with influencers or affiliates to expand brand reach and increase credibility. Develop partnerships that align with your brand's values and target audience.
  • Mobile Marketing: Create mobile-responsive content and strategies to reach smartphone users and mobile devices. This could include mobile apps, mobile advertising, and location-based marketing.
  • Online Public Relations: Manage the brand's online reputation and engage with online communities. Please address customer feedback and resolve issues quickly.
  • Emerging Trends: Stay up-to-date with the latest trends and technologies in digital marketing, such as voice search, AI-powered marketing tools, chatbots, and virtual reality.
  • Budget Management: Allocate and manage the digital marketing budget effectively across various channels and campaigns. Monitor costs and ROI to ensure optimal resource utilization.
  • Emerging Trends: Stay up-to-date with the latest trends and technologies in digital marketing, such as voice search, AI-powered marketing tools, chatbots, and virtual reality.
  • Team Management (If Applicable): If you're leading a team, provide guidance, mentorship, and direction to digital marketing specialists, content creators, designers, and other team members.

Roles and Responsibilities

  • Managing and monitoring campaigns using campaign management tools
  • Analyzing data generated using the campaign tool
  • Generate leads through the digital campaigns
  • Identifying, configuring, and managing the best/ most appropriate integrated campaign tool based on the requirement to run and manage ongoing campaigns
  • Measure and report the performance of all digital marketing campaigns, and assess
  • Against goals (ROI and KPIs)
  • Managing the media spending across all platforms
  • Finding out the various trends as well as insights and optimizing the expenditure and performance based on this data
  • Plan and execute all digital marketing campaigns; including sem, marketing database, email, social media, and display advertising campaigns
  • Planning, executing, and measuring the experiment and conversions tests
  • Using good analytical abilities to calculate and assess the customer's experience across a large number of channels and identify the customer touch-points
  • Optimise user funnels
  • Reporting: Director
  • Industry Type: Digital Marketing
  • Department: Digital Marketing Sales and Leads
  • Employment Type: Full-Time/Hybrid
  • Role Category: Marketing, Sales, and Lead Generation Education
  • UG: Any Graduate, Diploma in Any Specialization
  • PG: Any Postgraduate
  • Reporting: Director
  • Salary : 3,50,000 to 4,00,000 PA
Appy Now

Digital Marketing Sales Tele Executive

Role and Responsibilities:

  • Lead Generation: Proactively identify potential clients through targeted research and outbound calls.
  • Engagement: Initiate conversations with prospects, effectively communicate the benefits of our digital marketing services, and tailor solutions to their unique needs.
  • Education: Provide prospects with insights into the value of digital marketing for their business growth.
  • Relationship Building: Build and nurture relationships with leads, addressing their queries and concerns, and building trust in our services.
  • Conversion: Skillfully move prospects through the sales funnel, converting them into satisfied clients.
  • Target Achievement: Meet or exceed monthly and quarterly sales targets and KPIs.
  • Data Management: Maintain accurate and up-to-date records of leads, interactions, and progress in our CRM system.

Requirements:

  • Experience: Proven track record in sales, preferably in digital marketing services or related fields
  • Communication: Excellent communication and interpersonal skills to engage effectively with leads and build rapport
  • Persistence: Tenacious and results-driven attitude with the ability to handle objections and challenges
  • Digital Marketing Knowledge: Basic understanding of digital marketing concepts and services
  • Time Management: Strong organizational skills to manage a high volume of leads and maintain a steady follow-up process
  • Tech Savviness: Proficiency in using CRM software, email, and other digital communication tools
  • Positive Attitude: Energetic, positive, and motivated approach to sales and customer interactions

Benefits:

  • Performance-Driven: Competitive compensation package with attractive incentives based on sales performance and achived targets.
  • Professional Growth: Opportunity to grow within the company, including advancement to higher roles in sales or digital marketing.
  • Training: Receive training on our digital marketing services and effective sales techniques.
  • Dynamic Environment: Join a vibrant team that fosters collaboration, innovation, and growth.
  • Reporting: Director
  • Industry Type: Digital Marketing
  • Department: Digital Marketing Sales and Leads
  • Employment Type: Full-Time
  • Role Category: Marketing, Sales, and Lead Generation Education
  • UG: 12+
  • Salary : 1,00,000 to 1,50,000 PA
Appy Now

Career Opportunities at Genconnect Digital

Career Opportunities at Genconnect Digital